Q. No. 2. Enumerate the important steps you will follow for completing the Strategic Management Process for a Garment Manufacturing Company. (20)

 

Q. No. 3. What are the various types of Pricing? Propose the Pricing Strategy for a new, high quality brand of shoes. (20)

 

Q. No. 4. Discuss the features of the various types of Financial Markets. (20)

 

Q. No. 5. The following data relates to Bright Star Company (millions of Rs.)
Cash & equivalents Rs 100.00
Fixed Assets 283.50
Sales 1000.00
Net Income 50.00
Current Liabilities 105.50
Current Ratio 3.00
Days Sales Outstanding (DSO) 40.55Days
Return on Equity 12.00%
The Company has no Preferred Stocks- only Common Equity, Current Liabilities, Long Term
Debt.
(a) Find the Company’s
(i) Accounts Receivable (ii) Current Assets (iii) Total Assets
(iv) Return on Total Assets (v) Common Equity (vi) Quick Ratio
(vii) Long term Debt
(b) In part a) you should have found that the Company’s Accounts Receivable (A/R) = Rs. 111.1 million. If Bright Star Company reduces its DSO from 40.55
days to 30.4 days, while holding other things constant, how much cash would it generate? (20)

 

Q. No. 6. Propose a ‘Recruitment Yield Pyramid’ for a Five Star Hotel. (20)

 

Q. No. 7. Discuss the significance of major ‘Supply Chain Drivers’ in accomplishing business goals. (20)